The iconic menswear retailer teams up with NBA star Jalen Brunson, chef Tyler Florence, and actor Bryan Greenberg to highlight the special bond between fathers and sons.
Each image captures a timeless tale of fatherhood, showcasing the deep connections that unite these men. In one photograph, Brunson holds his young son, Jalen Jr., in a tender embrace, their faces radiating joy and love. Another portrait depicts Florence cooking alongside his father, their faces etched with pride and mutual respect. Greenberg, meanwhile, is pictured with his father, Stanley, sharing a moment of camaraderie and laughter.
"Father's Day is a time to celebrate the extraordinary bond between fathers and their children," said Chris Schaffner, Vice President of Marketing at Brooks Brothers. "Our campaign with Jalen, Tyler, and Bryan captures the essence of this relationship, showcasing the love, support, and guidance that fathers provide."
The campaign highlights the enduring legacy of Brooks Brothers, a brand that has been synonymous with timeless style and craftsmanship for over 200 years. By partnering with these influential figures, Brooks Brothers reinforces its commitment to honoring the values of fatherhood and the importance of family.
NBA star Jalen Brunson, known for his unwavering determination on the court, shared his thoughts on the significance of Father's Day. "My dad has always been my biggest supporter, both on and off the court," Brunson said. "He taught me the importance of hard work, perseverance, and always striving for excellence. I'm grateful for the opportunity to celebrate him on Father's Day."
Award-winning chef Tyler Florence, celebrated for his culinary artistry and passion for family, expressed his gratitude for his father's guidance. "My dad is the reason I became a chef," Florence said. "He showed me the joy of cooking and the importance of using fresh, quality ingredients. I'm proud to have him by my side on this special day."
Actor Bryan Greenberg, whose performances have captivated audiences on both film and television, shared his admiration for his father. "My dad is my hero," Greenberg said. "He's always been there for me, through thick and thin. I'm so lucky to have him in my life."
Brooks Brothers' Father's Day campaign serves as a poignant reminder of the unbreakable bond between fathers and their loved ones. Through stunning photography and intimate storytelling, the campaign invites us to reflect on the profound impact that fathers have on our lives and to cherish their presence in our hearts.
